One of the original and still one of the best of the blog platforms is Movable Type. There's an excellent interview with Mena and Ben Trott, founders of Six-Apart, in the San Mateo Daily Journal.
The value of blogs, and the basis by which the Trotts have built their business around the development of a blog-creation system called Movable Type, is in the shared community one enters when becoming a blogger.
Take a look. It's really interesting to see how a twenty-something married couple turned an idea into a blog platform. Of course, if you know anything about them, you also know that:
After tweaking their business model, they decided they wanted to focus on consumers. Six Apart unveiled the first version of TypePad, a pay-for-blogging tool built upon the Movable Type system, in April of 2003. Around the same time they closed their first round of venture capital funding.